I help startups and SMEs
design, validate, and launch
products that actually work.
Product & Innovation Operator based in Baguio. I work with founders, institutions, and teams to turn ideas into validated products and build structured innovation programs that drive real outcomes.
Selected Partners & Institutions
Selected work
Projects I've shipped

UC InTTO Website
Led the end-to-end development of the University of the Cordilleras Innovation and Technology Transfer Office (InTTO) website, covering information architecture, UX design, and full product delivery.

Amianan Ventures
Built the Amianan Ventures digital platform end-to-end, defining its structure, messaging, and overall product direction. Designed the platform to clearly communicate Amianan Ventures’ role in supporting startups across Northern Luzon by connecting founders with capital, mentorship, and ecosystem resources.

Tarana-AI
Led the product direction and user experience design of Tarana AI, an AI-powered itinerary platform built to address the fragmented and inefficient travel planning experience in Baguio City. Defined the product strategy, user research approach, and UX architecture, translating traveler pain points into a personalized routing system that adapts to user preferences and real-time conditions. Worked closely with a development team to bring the product to a production-ready state, aligning design, functionality, and system logic.

UCordilleras App Redesign
Redesigned the official mobile application of the University of the Cordilleras to improve usability, accessibility, and overall student experience. The app serves as a centralized platform for academic information, including schedules, grades, attendance, and student accounts. Reworked the user experience and interface to address fragmented navigation and improve how students access essential tools, aligning the product with real user needs and everyday academic workflows.